beauty market development has been the emergence of a number of brands, for today’s entrepreneurs, want to invest in the business to do a good job in response to market competition measures. Today, the brand of beauty to join the market momentum is getting higher and higher, choose to open a brand beauty franchise has a good development space. But now the brand beauty industry in the high school grades are also a lot of brands, which also makes the brand beauty industry business is getting worse. So when investing in chain stores, how to obtain the survival and development of the market in the brand beauty competition? The issue of concern for investors.